How to Maximize Social Media Marketing for Dermatologists

Social media is taking the marketing world by storm. Sites like Facebook, Instagram, and Twitter have turned into some of the biggest platforms for digital marketing. Social media offers a great opportunity to spread the word about your business. You have the potential to get massive reach, and it…


WHY HIRE A WEB DESIGN AGENCY

Pros and Cons of Hiring a Web Design Agency

Everyone wants to get their hands on something new and trendy, and what better place to look than online? Modern day consumers are always looking for the next best thing in the digital sphere. People want to shop in the comfort of their own home with the product easily delivered to their doorstep.…


How To Give Your Content Personality

Many companies have reaped the benefits of content marketing. It’s one of the most effective strategies for increasing your engagement and turning leads into actual clients. Content marketing may sound daunting and challenging, especially with all the white noise in the digital marketing industry.…


How To Market a Restaurant Business Online

Running a restaurant business is far more hectic and tiring than what most people think. Not only do you have to keep in mind the quality of service and food, the physical restaurant itself, and the customers, you also have to think about your competition. It’s a tough business to break into and it…


Why Your Business Needs A Great Social Media Manager

Why Your Business Needs A Great Social Media Manager The role of a Social Media Manager is evolving as fast as social media marketing is. When social media came into the limelight, the digital marketing landscape experienced a shift in its industry. Now it’s a contest between different brands for…


Best Web Design Tactics for Dermatologists

If you're like the vast majority of consumers, you look up a certain brand or company online before purchasing their products or acquiring their services. It’s now common practice to check out a company’s website or read reviews before deciding on anything. That being said, your dermatology…


The 5-Step Process to Get More Out of Your Marketing

Do your marketing campaigns often fall short of expectations? You're not alone. Many small business owners put a lot of effort and dollars into marketing and advertising, but don't see a return on investment. There are a lot of factors that allow you to maximize your marketing efforts so that you…


promote my business with Google

3 Simple Ways to Promote Your Business on Google

Ah, the coveted first page on Google. It's so desirable, that phrase has become a buzzword. Showing up on the first page of a relevant Google search is like a treasure marketers are pursuing, no matter how hard the task may be. After all, Google is a global search giant. Appearing first might seem…


creative email subject lines used by top brands

Creative Email Subject Lines Used by Top Brands

Email marketing doesn’t need special introductions, as pretty much every internet user knows its benefits and cost efficiency. However, that isn’t to say that all email marketing campaigns are successful or that open rates are encouraging. Quite the contrary! Statistics shows that a large…


Should You Hire A Web Design Agency?

I’d be a broken record if I had to tell you the importance of a professional website. By now it should be obvious how times have changed in the marketing business. Don’t wait and lose any more potential customers. If you want to keep up in the online and offline market, start by getting a great…


Tips and Tricks to Gaining a Bigger Social Media Following

Tips and Tricks to Gaining a Bigger Social Media Following

If your business is on social media, you know how difficult it is to get the attention you want. With so many people and companies competing for digital space and social sites favoring personal accounts, gaining a bigger social media following for your business can be an uphill battle. Social media…


The Ultimate Guide to Online Marketing for Attorneys

The Ultimate Guide to Online Marketing for Attorneys

We all know how tough and competitive an industry law firms are in. Standing out from thousands of other firms is no small task – it takes a lot of hard work to get a client to choose your firm. However, an effective way to attract more clients is to improve your firm’s marketing plan, and the best…


The 8 Step Social Media Marketing Blueprint for Your Business

The story of David and Goliath teaches us that with the correct vision and strategy, even the little guys can win. Business is hard these days, especially when you have big league brands to compete with. I mean, they have billboards, TV commercials, Youtube Ads, flyers and a lot more, while the…


Online Advertising

How To Advertise on Google - A Guide to Google Ads for Small Business

Almost everyone goes to Google to get answers to the questions they have, or businesses they’re interested in. Hence, Google Ads is one of the best places to start your marketing strategy. In this post, we'll walk you step by step on how to advertise on Google so you can get more leads and sales…


5 Reasons to Hire A Social Media Marketing Agency

Social media marketing is one of the greatest innovations in marketing. However, managing your business social media accounts can eat up your precious time that you could be using to run your business. If you hire a social media marketing agency can save you time AND help you reach more customers…


Don't Lower Your Prices!

Have you ever considered lowering the price of your products or services to get more sales? Low cost = lower barrier = more customers, right? Wrong. A friend of mine works for a non-profit organization and was selling a bunch of bracelets to raise money for a good cause. He asked for advice on…


How to Advertise on Facebook - A Guide To Facebook Ads for Your Small Business

If you’ve never dipped your toes into the ocean that is Facebook ads, now might be the time. In this article, we take a look at how to advertise on Facebook. There are approximately 1.49 billion daily active users on Facebook, and 57% of consumers say that social media influences their shopping. Do…


How to Use Analytics to Get Results

It’s hard to quantify the effects of a company’s marketing strategy, and even harder when it’s through digital marketing. Questions on what should be measured and how to measure it are being thrown around in the industry. To add to that, more companies are demanding measurable data from marketers.…


Digital Marketing Blogs You Should Follow

Life online moves at a different pace. Everything is faster, trends come and go, and things are constantly changing. Digital marketing moves at the same speed. Marketing goes with the trends and what’s in that month or week. It’s sometimes hard to keep up, unless you have a few good resources. The…