Boost Your Content Marketing Strategy

By now all businesses should be aware of the importance of a content marketing strategy. It’s not a luxury, but a necessity. For years, the term ‘Content is King’ has been a hot buzzword in business marketing, and there’s a good reason why. When building out your strategy it’s important to remember…


5 Steps To Calculate Your Social Media ROI

Most social media brands are measured by their amount of followers, likes, views, or subscribers. There are a variety of ways you can measure the effectiveness of your brand online, but it all depends on the platform. For some, referral traffic from social media is the key indicator to the…


7 Website Design Mistakes You Cannot Afford To Make

Website design is perhaps one of the single biggest factors when it comes to improving user engagement. Attractive design has the potential to engage website visitors and spend maximum time possible on it. However, that was just one side of the coin. The fact is if a business gets its website…


How User Intent Transforms SEO For Your Website?

SEO is not just about attracting an increased number of traffic to your website. In fact, it is about drawing in targeted customers to the website with the help of relevant keywords, and influencing them to purchase your product or services. User intent plays a vital role in determining which…


What Are Retargeting Ads?

If you run a small business online, you’d know how tough it is to get your products or services noticed. What’s even worse is that buyers nowadays can easily get distracted before they even make a purchase. They end up leaving your website before buying anything. As crazy as it sounds, 97% of…


How to Promote Your Restaurant Business with Digital Marketing

For most restaurants it can be exhausting trying to keep up with the ever evolving digital sphere. Imagine having millions of competition around the globe, how do you follow through with all the trends and get the same amount of recognition as the top businesses in your field? This question has…