Little Fluffy Head
Little Fluffy Head Cafe is one of the first cheese tea boba shops in Los Angeles of its kind, giving customers the familiar taste of deeply adored boba drinks-but with an added twist. They specialize in creating high-quality cheese tea drinks, pairing a refreshing tea base with a rich, creamy cheese foam topping. By integrating eastern and western bubble tea cultures through the unique flavors of their tea, they hope to provide exciting, innovative drink options for their customers.
Client
Jenny Zheng
Project
Little Fluffy Head Cafe Opening Launch
Strategy, Social Media, Content Production, Video, Photography, Copywriting, Public Relations (PR)
01
Social Media Promotion
We kicked off this project with a series of strategy consulting sessions to help the founder of Little Fluffy Head design her brand, mission, and marketing strategy. Then, we used the strategy to launch a social media marketing campaign and create organic content. We wrote a press release, two blog posts, and ran a 30 day social media content push on Instagram and Facebook. These efforts helped educate the public about their product and the grand opening of their new Downtown LA location. They also acted as a catalyst for future media coverage.
02
Bringing the New Cheese Tea Trend to DTLA
Little Fluffy Head Cafe is one of the first cheese tea boba shops of its kind in Los Angeles... Continue reading
10 Things to Do in LA Before Summer Ends
“August is like the Sunday of summer.” Our favorite sunny season is coming a close… Continue reading
What Is Cheese Tea?
When you think of tea, you might associate it with fancy tea cups and scones. When you think of cheese… Continue reading
03
01
Initial Social Media Graphics
02
Photography
03
Promotional Articles