Hugo Fernandez Digital Marketer

confused-people-dont-buy-featured-image

Confused People Don't Buy

Confused people don't buy. It is important to have a clear and consistent brand. Many experts think that branding is a waste of time. However, the reality is that we live in a very visual world. So if your brand isn't consistent, people will find it hard to identify who you are.It is as easy as…


how-to-grow-your-customers-featured-image

HOW TO: Use Your Existing Customer Base to Grow Your Business

A quick and easy way to grow your business is through your existing customer base. Here are 4 quick tips on how to use your existing customer base to increase your revenue and number of customers. 1. Ask For Referrals We all know the power of referrals. In order to get referrals you have to be…


4 Quick & Easy Ways to Create Content

Many times businesses don't produce content because they think it's too hard or they feel like they don't have enough time. Here are 4 quick ways to create content: 1. The Top Ten Find the top 10 questions or objections that you are constantly asked. Then create either a short video or blog post…


Your Value Proposition: "What Makes You Different?"

Many times businesses focus too much on their competition and on being different that they forget what's really important, their customers. The biggest thing to keep in mind is that it is not all about being different. It is about adding more value and serving your customers better than anyone…


How To Get Better Customers

Getting your foundation right, knowing who you are as a person and as a leader of an organization is crucial to your success. Who you are is who you attract, so you have to be intentional about who you are. Get to know yourself, and design a brand you believe will attract the kind of people that…


Let's Make This Year Epic

After working with hundreds of business owners one-on-one, and talking to thousands of others, I've realized a few things. Most of us got into business for several reasons. We love what we did, we wanted more freedom and control over our lives, or it was a way for us to live better quality of life…